Feminist Jobs & Internships
|Job Title:||Media Relations Manager|
|Organization:||Friends of the Earth|
|Region:||DC Metro Region|
Job Title: Media Relations Manager
Description: Position reports Online director
Location: Washington, D.C.
Friends of the Earth is part of a federation of grassroots groups in 76 countries fighting for a more healthy and just world. Our top domestic campaign priorities include protecting the public from dangerous nuclear reactors, promoting environmentally responsible federal budget practices (including an end to taxpayer subsidies for polluters), and preventing the construction of an oil pipeline that would bring the world?s dirtiest oil from Canada to the United States. We?re a principled and progressive organization known for speaking sometimes uncomfortable truths to power, and our campaigns demonstrate our belief that the fight for justice and the movement to protect the health of the planet are part of the same struggle.
We are looking for an experienced media relations manager to expand our organization?s communications capacity. The media relations manager will generate media coverage, produce a variety of communications materials, help our campaign staff build relationships with reporters and assist with initiatives to strengthen the marketing and brand of Friends of the Earth. S/he will be responsible for developing and implementing plans for generating earned and paid media in consultation with the online director and in collaboration with the rest of our communications team.
Generate media coverage that carries our message and helps us achieve campaign victories. Help Friends of the Earth get its perspective in the media on the local, national and international levels.
Serve as the main point of contact for journalists, fielding inquiries and ensuring a timely response. When needed, serve as a spokesperson for the organization.
Working with the communications team and campaigners, s/he will help develop the media strategy for our campaign communications plans that advance key objectives. These plans will include clear, achievable goals, target audiences, messages, tactics and timelines.
Along with developing and enacting media strategies, s/he will build and update media contact lists, build relationships with and pitch stories to journalists, and track media coverage of Friends of the Earth and the issues we work on.
Monitor the news cycle to identify rapid-response opportunities to generate or influence news coverage in ways that advance our campaigns or organization.
Draft a variety of written communications content (including but not limited to news releases, blog posts and content for the website, email action alerts, op-eds, letters to newspaper editors, memoranda and magazine articles).
Organize and help promote press conferences and other media/communications events.
Fact check and edit others? writing with an eye to both style and content.
Ensure that all his/her written communications are consistent with our organization?s values and brand identity. Follow Friends of the Earth?s style guide.
Learn how to use and manage various technologies, including our website?s Content Management System (Webiva), Customer Relationship Manager (Salsa), and media contact database (Vocus).
Attend regular communications and campaign meetings.
BA/BS or equivalent experience.
Minimum five years experience in communications and media relations.
Able to show proof of authorization to work in the U.S.
Skills and knowledge
Experience in political campaigns and/or environmental or larger progressive non-profit sector a plus.
A fast, precise, and persuasive writer and editor with strong verbal communication skills.
A professional communicator, with a history of implementing successful strategies that include a variety of communications tactics.
Comfortable interacting with diverse audiences.
Able to quickly identify the nuances of Friends of the Earth?s policy positions and perspectives and translate them into a form understandable by a lay audience.
A consumer of traditional and new media.
Politically savvy, with at least a basic knowledge of the federal legislative process, national politics and environmental issues.
Computer literate and comfortable learning new programs and technologies.
Passionate and knowledgeable about environmental and social issues.
Salary and Benefits
This position offers a competitive salary, commensurate with experience. Benefits package includes healthcare, paid vacation, sick leave, parental leave and an employee contribution-based retirement plan.