The National Abortion Federation (NAF) and the Metropolitan Atlanta Rapid Transit Authority (MARTA) have struck a deal to allow NAF to advertise pro-choice public service announcements on Atlanta subway and bus stations. MARTA had initially banned the ads as too controversial, but a federal judge ruled that MARTA was violating the First Amendment because the transit authority’s reason for rejecting the ad was too vague and MARTA had permitted other public-issue advertising.
The ads will run for three months, after which, MARTA officials have decided not to allow any non-commercial advertising. In December of 1998, the Pro-Choice Public Education Policy (PEP) launched a similar campaign in New York City aimed at young women between the ages of 16 and 25 who are pro-choice.