Global Sports

Nike Nets Four Times as Much Apparel Revenue from this Year’s Women’s World Cup Than the Last One

Nike netted four times as much apparel revenue from this year’s Women’s World Cup than the last tournament in 2015, CEO Mark Parker said on it first-quarter earnings call yesterday. Overall sales in its women’s business increased 10% “on the back of an incredible summer celebrating female athletes,” he said. Strong demand for Women’s World […]